Be easier to find.
We help search engines understand your website and what you offer. That is the job of SEO.
THE AI VISIBILITY STUDIO
Get found and
build authority in
SEO, GEO and authoritative content to build trust in your brand and strengthen its visibility across Google and AI platforms.
Send us a messageTECHNICAL DEPTH. EDITORIAL RIGOUR.SEO / GEO / TRUST / AUTHORITY
You know your business. Help people find it.
Think of your website as your shop, your unique expertise as content that answers your clients’ questions, and your reputation as the recommendations that bring people to your door.
Start with a clear pictureIllustrative example · Not a live AI result
Be easier to understand.
We make your expertise clearer and easier for AI systems to discover and reference. That is where GEO comes in.
Give people reasons to trust.
We develop useful content and build digital reputation, so people have more reasons to take your business seriously.
Why pay attention?
When someone looks for what you offer, your expertise should be part of the conversation. Understanding how your business appears in search and AI answers is a practical place to start.
What we do
Expertise that makes you easier to discover.
Technical SEO, AI SEO (GEO), content and digital PR, working together to build trust online. We help search engines and large language models understand your expertise and give them clearer reasons to reference and recommend your brand when it is relevant.
Our approach-
Search visibility
Strengthen your visibility in traditional and AI-powered search with SEO built on clear structure, useful content and sustainable organic growth.
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AI visibility
Use AI SEO and Generative Engine Optimisation (GEO) to make your expertise easier for LLMs to understand, trust and reference in relevant answers.
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Content authority
Create expert-led content that answers real questions, supports your claims and gives people and AI systems reasons to trust your brand.
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Technical foundations
Help search engines and AI systems access and interpret your expertise through site architecture, performance, structured data and technical optimisation.
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Digital reputation
Build credible signals beyond your website through digital PR, relevant links and third-party references that reinforce your brand’s reputation.
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Continuous growth
Measure search and AI visibility, brand references and website performance, then refine the work as discovery evolves.
EXPERIENCE THROUGH BASA STUDIO
Marketing and brand experience.
Since 2012.
Our experience in marketing and working with brands goes back to 2012. The logos below are clients of our sister brand, Basa Studio.
SELECTED WORK
Stories with
substance.
01 / SELECTED PROJECTBook a Street ArtistMARKETPLACE
4.6M+Google Impressions
02 / SELECTED PROJECTnewmaE-COMMERCE
150KMonthly Visitors
03 / SELECTED PROJECTBasa StudioBOUTIQUE CONSULTANCY
1M+Google, ChatGPT and Claude impressions
04 / SELECTED PROJECTMizter Rad ShowMEDIA & THOUGHT LEADERSHIP
15KReturning Readers
The future of search
What internet leaders say about the future of online search
Perspectives on AI discovery, authority and the value of trustworthy content.
Original English quotations
“If anything, I think something like search becomes more valuable. In a world in which you’re inundated with content, you’re trying to find trustworthy content.”
“If you’re not referenced by Large Language Models (LLMs) and the AI systems that power them, then you may as well not exist.”
“The shift from SEO to GEO represents the most significant change in digital marketing strategy since the rise of search engines themselves.”
“In a world of infinite content, your true competitive advantage is authenticity and expertise.”
Swipe to explore all four quotations →
Built on E-E-A-T
The signals search and AI look for.
E-E-A-T = Experience, Expertise, Authoritativeness and Trustworthiness.
Google and AI systems favour sources that show real experience, expertise and authority. Together, those build trust. Our work is designed around all four.
- EExperienceFirst-hand knowledge of your field, shown through real cases and examples.
- EExpertiseContent that explains your topic clearly, accurately and in depth.
- AAuthoritativenessRecognition from others: mentions, links, reviews and citations.
- TTrustworthinessThe result of all three, supported by a secure, transparent and reliable site.
How we work
How we help: audit, plan and implementation.
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UNDERSTAND
Visibility & Authority Audit
USD $3,300 · one-offOUTCOMEA clear, evidence-based picture of where you stand today - and what's holding you back.
What's included
- Visibility across Google & AI (ChatGPT, Perplexity, AI Overviews)
- Technical SEO health check
- Competitor & backlink benchmark
- Keyword positioning analysis
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PRIORITISE
Growth Blueprint
+USD $3,300 · available exclusively after the auditOUTCOMEA clear execution plan to implement immediately.
What's included
- Prioritised action roadmap
- Recommended engagement model
- Timeline & expected outcomes
- Competitive growth strategy
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EXECUTE
Execution
From USD $2,800/monthOUTCOMETurn strategy into sustained authority.
Fractional Visibility DirectorYou execute. We lead.USD $2,800/mo
Ideal for organisations with a strong internal marketing team. Strategic leadership · Roadmap ownership · Monthly prioritisation · Performance oversight · Team enablementAuthority Growth PartnerWe execute together.USD $5,600/mo
Ideal for organisations looking for an embedded execution partner. Strategy & implementation · Technical SEO · Content production · Digital PR & authority building · Reporting & optimisationWhat execution may include
- AI visibility & citation optimisation
- Technical SEO implementation
- Content strategy & creation
- Expert positioning & thought leadership
- Digital PR & authority building
- Internal linking & information architecture
- Structured data & entity optimisation
- Performance monitoring & continuous optimization
About Blue Magpie StudioTechnical depth.
Technical depth.
Editorial rigour.
We are a multidisciplinary studio bringing together SEO, AI SEO (GEO), content and brand strategy, digital PR, UX, data analysis and AI optimisation.
Our team helps visionary brands build the credibility that search engines, large language models (LLMs) and AI assistants can recognise—giving them clearer reasons to recommend the brand when it is relevant.
We build for discovery today and for what comes next: voice conversations, visual search and AI agents that find and evaluate options on people’s behalf. As interaction moves beyond typed queries, clear expertise and trust remain central.
MEASUREMENT MEETS CRAFT
Some of the tools we use to help you gain and grow your brand's trust online
Research, measurement and technical insight help turn a visibility strategy into practical priorities.
SemrushSearch & competitor research
Google AnalyticsWebsite measurement
Google Search ConsoleSearch performance
AhrefsBacklink research
Screaming FrogTechnical site audits
Looker StudioReporting & visualisation
What is the difference between SEO and GEO?
SEO focuses on visibility in traditional search engines. Generative Engine Optimisation (GEO) focuses on discovery and recommendations through AI systems. Blue Magpie Studio brings both into its visibility work.
Where do we start?
The Visibility & Authority Audit assesses your current search and AI visibility, technical SEO health, keyword positioning, and competitor and backlink benchmarks. The price is USD $3,300. Ready to understand your visibility? Contact us to discuss your audit.
What comes after the audit?
The Growth Blueprint turns the findings into a prioritised roadmap, competitive growth strategy and recommended engagement model. It is available exclusively after the audit, for an additional USD $3,300.
Can you work alongside our marketing team?
Yes. The Fractional Visibility Director model provides strategic leadership, roadmap ownership, monthly prioritisation, performance oversight and team enablement. It starts at USD $2,800/month.
Can you help with implementation?
The Authority Growth Partner model combines strategy and implementation, including technical SEO, content production, digital PR, reporting and optimisation. It starts at USD $5,600/month. Your Audit and Growth Blueprint define the scope.
How do we find out whether we are a good fit?
Your next chapterSend us a message
Let’s get you found.
Tell us about your business and what you’d like help with. One of our SEO/GEO specialists will reply personally by email.
team@bluemagpiestudio.com ↗